Advertisement Law in Nepal
The Advertisement Regulation Act, 2019, serves as Nepal's cornerstone legislation governing advertising practices. It delineates permissible advertising content, prohibits misleading or harmful advertisements, and establishes the Advertisement Board to oversee compliance. The Act addresses various media, including print, electronic, and digital platforms, ensuring that advertisements uphold public morality and consumer rights. While it sets clear standards for traditional media, the Act also acknowledges the evolving digital landscape, prompting the need for ongoing adaptations to encompass online and social media advertising effectively.